Recording user properties in message sequences

There are two ways to record lead properties in message sequences

1. Record a reply to a message:
   To do this, check the box for this option when creating the message itself.

2. Record a fixed property when moving to a block:
In the sequence, choose Action → Add action → Record property.

Why record properties in a sequence:

• To save lead contact information,
• To use properties for message personalization,
• To segment your database.

Learn more about setting up message sequences in our knowledge base.